Transmedia is a practical primer on the conceptualization, structuring, writing, execution, management, and marketing of a transmedia property that exists in multiple forms of media and shares a single interwoven story. Thus far, creatives and producers have focused on single areas of production-motion pictures, television, or video games. For those who are going to participate in or supervise the creation of a transmedia property, a minimum understanding of all the important media is required. Transmedia provides readers with the solid foundation they need.

Kategori: Bøger (usorteret)

Pris fundet i én butik til 443 kr

Opdateret den: 09-09-2026 07:23